(Farrell, James J. One Nation Under Goods: Malls and the Seductions of American Shopping. Washington: Smithsonian Books, 2003. Print.)
Although Cristmas decorations appear earlier every year, the season of commerce opens officially on the day after // Thanksgiving. In these few weeks, Americans spend about $200 billion, more than $800 a family. Although this give giving originated as a tribute to a savior, today the gifts are also a savior to the economy, which depends on consumer spending for two-thirds of its volume." (110-11)
